Category: Blog

I recently worked with a client on an analytics setup and digital audit. During my audit, I noticed that they made a lot of use of underlined text in their content that was not hyperlinked. When I chatted with them about this, they didn’t seem to think it was a problem. Whenever a conversation drifts…

If you’re a medium- or large-sized business, working with an agency may seem like the safest, most professional route. And that makes sense to me – most of my clients have come from people who already knew me as they worked with me in the past. It can make a lot of sense to work…